Approaching B2B eCommerce as a Growth Opportunity
Most of us have individually engaged in eCommerce one way or another and are likely to make more online transactions in the coming years. We know B2C eCommerce intimately and enjoy the ease of finding great products, seamless services, and fast delivery. In fact, our eCommerce user experience (UX) gets better, faster, easier, and more efficient over time. As a result, our expectations of the “norm” get redefined all the time. Today, more and more of such buying experience is being brought to life for business buyers too. In fact, what most people don’t realize is that B2B eCommerce has been growing to many times the size of B2C, accounting for $9 trillion in sales this year . Manufacturers like Schneider Electric are in an emerging and central role of this trend. We are focusing on understanding the drivers of adoption to enable us to succeed in this evolving and disrupting channel. Our value chain partners are strategically placed to benefit the most from this growth opportunity. Tr...