Whether it’s an overnight stay or a three-week vacation, expectations for hotels have never been higher. Today’s travelers aren’t just looking for a place to crash after a long day of sightseeing, cuisine sampling, and souvenir hunting – they’re expecting a personalized, connected guest experience. Exceed the expectations of your guests and you’ll create a happy, loyal fan base. Fall short, and your hotel could draw negative reviews and face major issues. So, what’s the best way to ensure your hotel provides the perfect atmosphere for guests, draws rave reviews, and establishes a loyal customer base? Simple, provide a state-of-the-art hotel experience – and the easiest place to start is in the guest room. I get by with a little help from my (Internet) friends Before we dive into technologies that can improve the guest experience, let’s quickly touch on the influence of hotel reviews. After all, with 80% of travelers reading 6+ reviews prior to booking, customers weigh the words of f...
